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Author Archives: Luke Greensill

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The Sales Pitch For most university graduates, their writing experience has revolved primarily around structured report writing, analytical essays and potentially creative (narrative) writing. Very few people know how to write copy, nor do they realise that writing copy is fundamentally a written sales pitch that adheres to a rather rigid structure. Writing in the… Read More.

Date Posted: January 19, 2017 Posted In: General Author: